Framestore’s global design team is being expanded by the hiring of Marc Smith – an award-winning designer whose talents span the US, UK and Australia. Smith joins Framestore’s New York design department as Senior Design Director.
Framestore’s President of Integrated Advertising Worldwide,Jon Collins, said: “Framestore is making these investments in its global design team as part of our ongoing strategy to get more deeply involved in integrated content. We partner with many brands, often using motion design as the basis of multiplatform content. Marc’s addition to the team will support this capability whilst adding invaluable grassroots advertising agency experience to Framestore’s expanding skillsets.”
Originally from New Zealand, Smith has 14 years experience in the advertising industry and has worked on both the agency and production side. Recent credits include commercials work for BBH NY, IDEO, BBDO NZ, DDB NZ, Droga5; and clients such as Google, Vodafone and Nike.
In addition to Marc Smith, Framestore’s global design department now comprises Sharon Lock, Head of Design, London, who was responsible for directing and designing ongoing content for one of Framestore’s major design clients – Clear Channel, film titles for The Chronicles of Narnia: Prince Caspian and Submarine and online films for Mulberry; Maryanne Butler who, as Head of Design, New York, recently led graphics animation for The Magic of Heineken documentary; and Anthony Gibbs, who supports Lock as a senior designer in London whilst also assuming director roles on design-heavy scripts. Zack Lydon joins the New York team this week as a Junior Designer having started at Framestore in May as an intern.
Framestore’s global design team is currently crafting titles for Academy Award-winning director Alex Gibney; a motion graphics TV commercial for Xbox’s Halo 4 with McCann London; and developing branding for a new advertising agency based in New York. Previous credits include corporate idents for Japan’s biggest satellite broadcaster, WOWOW, that created the company’s logo through highlighting CG fractals with moving light; creating digital content for British fashion icon, Mulberry, by bringing the brand’s stunning photography to life through motion design; and designing embroidered team emblems for the BBC’s celebrated Euro 2012 idents.