LEGO Goes Global With Galidor
Created 11/12/2001 - 00:00
The LEGO Company has partnered with Canadian entertainment company CinéGroupe and secured full global merchandising rights to the television show GALIDOR: DEFENDERS OF THE OUTER DIMENSION. The show is scheduled to premiere in February 2002 on the Fox Kids Network in the U.S. and on YTV in Canada. The series GALIDOR: DEFENDERS OF THE OUTER DIMENSION is inspired by Web characters created by writer-creator-producer Tom Lynch, and combines live-action with computer-generated animation, 3D backgrounds and special effects. As owners of the merchandising rights to the GALIDOR property, the LEGO Company holds the master toy and software licenses. To extend the GALIDOR property beyond these categories, LEGO has signed United Media, a leading worldwide licensing and syndication company, to represent the property in the U.S. and Canada. United Media will license property rights to other manufacturers to produce GALIDOR-related merchandise in additional relevant childrens categories.