New Portal opens for Iwerks & Stan Lee

files/pictures/picture-35.jpgIwerks Entertainment, Inc., an international leader in location-based
entertainment attractions, and Stan Lee Media, Inc., comic book icon Stan
Lee's Internet entertainment company, are making Web history by molding the first
theme park and specialty attraction experiences for the out-of-home market,
based on Stan Lee's Internet entertainment material. Lee's Web-based super
heroes will be brought to ride simulations, 3D/4D FX attractions and large
screen venues by Iwerks. Lee, in the first quarter of 2000, will launch his
first new super hero franchise in over twenty years with the creation of
Internet-based comic 7TH PORTAL. "Everyone is trying to figure out the
promise the Internet holds for their industry," said Chuck Goldwater,
Iwerks' president and chief executive officer. "Stan is a global pop
culture icon, and the 7TH PORTAL will reinforce that status as Stan helps
to transform the Internet -- and theme park rides -- in much the same way
he transformed comic books and animation." This hefty partnership of a
world leader in theme park ride creation and the genius behind Spider-man
and the X-men, coupled with the promise of the Internet could spell one
gigantic hero's welcome by Iwerks and Stan Lee Media, Inc. shareholders.