Heavenspot, a full service international design agency located in Hollywood, recently completed an online game design for Watson DG on HUSTLE AND FLOW, a newly released feature film from Paramount Studios.
Catering to the features core youth market and hip-hop audience, the game package includes fresh sound effects, innovative flash interfaces, a progressive design theory and the ability to email your customized ride to a friend.
Chevon Hicks, creative director of Heavenspot, said the main challenge for the design firm was to forge a dynamic visual appearance that would interact with the user through multiple interfaces.
“Creating seamless interactive design is always a challenge, says Rich Rodecker, Heavenspot, senior interactive designer. “However, using drag and drop interfaces built in Flash is very appealing to the user and keeps them constantly engaged with the product.”
All design, animation and production was begun in mid-June and was completed in mid-July at Heavenspot, using Flash MX 2004, PHP & Photoshop CS.
Heavenspot credits:
President/creative director: Chevon Hicks
Senior interactive designer: Rich Rodecker
Lead designer: Nick Chelyapov
Additional design support: Heavenspot Creative Team
Heavenspot is an award-winning international design agency specializing in motion graphics/animation for broadcast, film and commercials as well as websites/interactive, online games, mobile, illustration, brand identity and print advertising. For more information, please visit
www.heavenspot.com/games or call (323) 660-291
