San Diego, CA -- Genius Brands International, developer and marketer of entertainment products including the award-winning Baby Genius line of music and education-based products and characters, announced that it has started development on an animated television series for 6-9 year olds based on the company’s well-known Genius brand of intellectual properties for children. The series is being developed to offer to broadcasters for the fall 2014 broadcast season.
Suzanne Bolch and John May have been signed to create and write the series. Known throughout the industry as Bloch ‘n’ May, this writer/producer team has worked on hundreds of television episodes in Toronto, New York and Los Angeles. Their executive producer credits include Captain Flamingo (also creators) for YTV/Jetix, Naturally Sadie for Disney/Family Channel, and Our Hero (also creators) for CBC. They also produced The Screech Owls for Discovery/YTV, The Journey of Allen Strange for Nickelodeon and Flash Forward for Disney/Family Channel. Their many writing credits include PBS's award-winning The Magic Schoolbus, Disney/Family Channel's Life with Derek, Nickelodeon/YTV's Caitlin's Way, and Fox/YTV's Stickin' Around.
The announcement of the new television series comes on the heels of a new milestone for Genius Brands, which reached over 10,000,000 video views on its Baby Genius YouTube channel.
“An animated television series based on our core brands is the next natural step in our global strategy to build upon the continuing momentum for our brands through all forms of media,” stated Genius Brand’s EVP of New Business Development Howard Balaban. “We are thrilled to be working with Bolch ‘n’ May on this new entertainment venture. They are a highly creative team with proven expertise in attracting kid audiences and an impressive track record of writing and producing for successful children’s franchises for many of the top broadcasters in the U.S. and Canada.”
Baby Genius brand is recognized by 70 percent of moms in the U.S., according to a recent study conducted by a third party commissioned by Genius Brands.
Source: Genius Brands International