Capcom & Classic Media Bring Where’s Waldo? To North American Mobile Carriers

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Press Release from Capcom Mobile and Classic Media

NEW YORK (June 02, 2010) – Capcom Mobile, a leading developer and publisher of mobile games, and Classic Media, a global media company with a portfolio of some of the world’s leading kids, family and pop-culture brands, including Where’s Waldo?, Casper the Friendly Ghost and Lassie, today announce the release of the Where’s Waldo? In Hollywood, the sequel to last year’s top-selling mobile phone game.

“The first Where’s Waldo? game was a run-away mobile hit with its addictive mini games and classic search and find puzzles,” said Midori Yuasa, President, Capcom Interactive, Inc.  “For the sequel we’ve built on the winning mix with a whole new crop of puzzles, achievements and even more Waldo fun.”

“Capcom Mobile has done a terrific job translating the search and find experience of Where’s Waldo? for mobile and we are excited to partner with their team on the second game,” said Nicole Blake, Senior Vice President, Marketing & Consumer Products, Classic Media.  “With its crowds of celebrities and celebrity-spotters, Hollywood is an exciting place for fans to take up their search for Waldo.”

Based on the international publishing phenomenon, Where’s Waldo? in Hollywood chronicles the world-famous traveler through a series of tinsel-town themed adventures.  Players can join the search with multiple search and find games that are based on classic scenes from the book series, as well as five mini games, including Tic-Whack-Wizard, Odd One Out, and Slide Puzzles.  As players progress, they will be able to unlock bonus content and earn in-game achievements.

Where’s Waldo? In Hollywood is currently available for download on most North American carriers. Please visit www.capcommobile.com [1] or www.findwaldo.com/mobile/ [2] for additional details.

For more information on this release, visit the Capcom official press site at press.capcom.com.

About Where’s Waldo?
Created by Martin Handford and first published in 1987, Where's Waldo? is one of the most recognizable characters in the world and a pop-culture icon. A global publishing phenomenon with 50+ million books sold worldwide, the successful series is published in over 38 countries and has been translated into more than 25 languages.  JOIN THE SEARCH! as the ultimate world traveler graduates beyond books and gets his digital passport.  Online, in-store, or at events––who knows where Waldo will be spotted next?

About Classic Media
Classic Media, one of the world’s largest independent entertainment companies, is a leader in reinventing the classics of yesterday and creating the classics of tomorrow. The Company owns and manages a globally-recognized portfolio of well-known family and pop-culture entertainment brands, including Where’s Waldo?, Casper the Friendly Ghost, Lassie, The Lone Ranger, Postman Pat, and new global brands Tinga Tinga Tales and Guess with Jess.  Big Idea, a member of the Classic Media family, is the leading faith-based studio and producer of children’s programming, including the best-selling animated series, VeggieTales.  More than 3,600 hours of Classic Media programming is distributed in more than 170 territories worldwide and showcased in multiple formats, including TV, film, home video, consumer products, publishing, digital, and music.  Visit us at www.classicmedia.tv [3].

About Capcom
Capcom is a leading worldwide developer, publisher and distributor of interactive entertainment for game consoles, PCs, handheld and wireless devices. Founded in 1983, the company has created hundreds of games, including best-selling franchises Resident Evil, Street Fighter, Mega Man and Devil May Cry. Capcom maintains operations in the U.S., U.K., Germany, France, Tokyo, Korea and Hong Kong, with corporate headquarters located in Osaka, Japan. More information about Capcom can be found on the company website, www.capcom.com [4].

About Capcom Interactive, Inc.
Established in November of 2005 with the mandate of bringing Capcom’s celebrated IP to mobile platforms in North America and Europe, Capcom Interactive, Inc. maintains development and business offices in Los Angeles, London and Toronto. The company has published several mobile games based on Capcom’s celebrated intellectual property, including Resident Evil, Street Fighter, Mega Man and Devil May Cry.  In addition, CII has become extremely adept at bringing licensed IP to market as illustrated by the fantastic performance of Who Wants To Be A Millionaire and Are Smarter Than A 5TH Grader? in North America, as well as the success of Are You Smarter Than A 10 Year Old? and University Challenge in Europe.  For additional information on the company and its offerings, please visit www.capcommobile.com [1].