A Spontaneous SNL promo
Created 03/21/1999 - 00:00
New York-based SPONTANEOUS COMBUSTION created a 10-second animated logo for design company Number 17 New York, which will be shown at the head of all future SATURDAY NIGHT LIVE (SNL) theatrical releases. It will debut later this year with the release of SUPERSTAR which features the neurotic Catholic schoolgirl Mary Catherine Gallagher, who is portrayed by Molly Shannon on NBC's long-running sketch comedy series. The opening is a dreamy and abstract representation of nightime in New York City with lights of different speeds, scales and densities resolving through to the SNL Studios Logo. Using live-action footage as reference, Spontaneous Combustion created all the elements in post. Representing Spontaneous was executive director/creative director/Flame artist Tony Robins, Flame artist David Reynolds and producer Danny Jones; while Emily Oberman and Bonnie Siegler, owners of Number 17 New York, served as art/creative directors, designers and producers for the project.