RHYTHM & HUES cereal spot

West Los Angeles-based RHYTHM & HUES has completed "Father and Daughter," a
:30 spot for General Mills Cinnamon Toast Crunch Cereal. The spot features
an alien pre-teen and her alien father discussing the out-of-this world
taste and looks of the cereal. For the spot, real actors were videotaped as
references. This reference footage was then used as inspiration when
plotting the animation curves in Maya. The spot was made for Minneapolis,
Minnesota-based Agency Campbell Mithun Esty. Micheal Patterson directed for
Rhythm & Hues, and Santa Monica, California-based SIMEX DIGITAL STUDIOS did
the 3D computer animation.