Press Release from Globex Studios
San Francisco, CA - Game Developers Conference 2010 (March 9, 2010) -- A group of leading game industry creatives announced today the launch of Globex Studios LA, a subsidiary of Globex Studios. Globex Studios is a rapidly emerging player in the worldwide online games market, with development, publishing, marketing and production operations in China and Taiwan. Located in Los Angeles, California, and comprised of senior executives from major U.S. games entities, Globex Studios LA will be the company's North American development and project management arm.
Directly adopting an approach that will allow visually stunning, technically innovative products to be produced more cost effectively, Globex Studios will create high-quality, direct-to-consumer game titles that leverage U.S.-based project expertise together with the efficiencies of international production execution. The company will initially target the largest online gaming audience in Greater China and the U.S.
"The ability to innovate and be agile has become essential for creating great games," said Dr. Benjamin Chow, Chairman and CEO of Globex Studios. "By putting together this highly creative international team, we are bringing together the highly sophisticated gameplay of a western game with the unique social gameplay of a Chinese MMO -- effectively delivering engaging game play experiences that reach broad consumer demographics on a global scale. We are excited to be meeting these challenges and experiencing the growth opportunities of the evolving worldwide industry with our talented Globex Studios and now Globex Studios LA teams."
Globex Studios LA collectively boasts prior work on more than 100 console/PC games, including notable Pandemic Studios successes Star Wars Battlefront and the original Mercenaries and Destroy All Humans! games. Key members of the L.A. team include former Executive Art Director of Pandemic Studios Carey Chico as President and Chief Creative Officer; award-winning video game designer, director and producer Troy Dunniway as Vice President of Game Development; and game product development and publishing veteran Jesse Taylor as Chief Technology Officer/Chief Operating Officer.
"In launching Globex Studios LA, we saw a future success path for the games business that will result in products that are conceived, made and marketed with high levels of quality, efficiency and cultural relevance. We are advancing with the industry and, as companies seek the right mix for distributed development/production and access to the cost benefits and growth of regions like China, we will be benefiting from the best of both," said Carey Chico. "In addition to exploring new paradigms for development, Globex Studios is also well positioned for the transition happening in today's industry from a 'game as product' to a 'game as service' market, with online games as a major focus."
The company is currently working on a development slate of original IP that includes a specific focus on Massively Multiplayer Online Role Playing games (MMORPGs) targeting the Chinese market as well as online titles with a global appeal.
About Globex Studios LA
Globex Studios LA is a Los Angeles-based game development company and a driving force in a global organization focused on producing high-quality, direct-to-consumer games for the international marketplace. Representing a distributed development and production model evolved to meet industry demands for increased complexity, efficiency and market-specific tailoring, Globex Studios LA comprises a front-end team of senior game creatives, technologists and managers that are all industry leaders in their craft. Together with its parent company, China-based Globex Studios, Globex Studios LA is creating and publishing a range of original properties for online game and Massively Multiplayer Online Role Playing Game (MMORPG) audiences in Asia, Europe and North America. For further details, visit www.globexstudios.com [1].
About Globex Studios
Founded by a unique group of senior investment and game industry veterans, Globex Studios is an international game development and publishing company specializing in bridging the gap between China and Western markets. With studio operations and teams globally distributed between Greater China and Los Angeles, Globex Studios takes a new approach to digital entertainment content creation that caters to the strengths and benefits of specific market dynamics and locations. Globex Studios brings together industry leaders who have worked on more than 100 console/PC game titles in North America and hundreds of television programs and movies written and directed in China to deliver high-quality visuals, strong core game mechanics and culturally relevant storytelling. Globex Studios is a leader and partner in the burgeoning Chinese media market, with affiliations in social networking, distribution, marketing and licensing. For further company information, visit www.globexstudios.com [1].
Links:
[1] http://www.globexstudios.com