DreamWorks Ani Extends CMO Globe's Contract
By rdemott2
Created 10/28/2011 - 11:54
files/pictures/picture-35.jpgPress Release from DreamWorks Animation SKG, Inc.
GLENDALE, Calif., Oct. 28, 2011 /PRNewswire/ — DreamWorks Animation SKG, Inc. (Nasdaq: DWA) today announced the extension of Anne Globe’s employment agreement. As the Company’s Chief Marketing Officer, Globe will continue to have responsibility for overseeing all global marketing activity, including corporate brand-building as well as theatrical, television, and ancillary marketing efforts for all of DreamWorks Animation’s properties. Globe is currently focused on the launch of Puss In Boots, which hits theaters today. Earlier this year, she oversaw the successful launch of Kung Fu Panda 2, the #1 animated movie and the fourth highest-grossing film of 2011 on a global basis. Since joining DreamWorks in 1996, Globe has created and implemented all consumer products and promotional campaigns for DreamWorks Animation’s feature films and other creative properties. Prior to joining DreamWorks, she served as Vice President of Promotions at MCA/Universal. Globe began her marketing career at The Walt Disney Studios.
