Mark Cranwell has been named Director of Content Acquisition for Babelgum, the next-generation global Internet TV network, it was announced today. In the newly created position, Cranwell will be responsible for leading Babelgum's outreach efforts to producers, filmmakers and content creators in support of the new platform's content strategy. He will report directly to Simon Kenny, Babelgum's Head of Content Strategy and Advertising, in the company's London operation.
Most recently, Cranwell was Director, Business Affairs, for BT Vision, the broadband-delivered video-on-demand offering launched in the U.K. in December 2006. While there, he was part of the company's senior management team and responsible for the acquisition of major content for the platform. Cranwell also oversaw various regulatory issues on behalf of BT Vision and was on the board of directors of the Association of Television Video on Demand (ATVOD), the self-regulatory body governing the video-on-demand operators in the U.K.
Cranwell is a regular panelist and speaker on digital rights at such major industry events as MIPCOM, PACT and numerous other seminars, and is the author of several articles and interviews on the subject of digital media and intellectual property. He also wrote a chapter on copyright in the book Law and the Media. He is dual qualified to practise law in Alberta, Canada, as well as in England and Wales.