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VES Adopts New Logo

The Visual Effects Society (VES), which has grown to nearly 1,350 members in 16 countries, has adopted a new logo to update its look. "The goal was to create a dynamic and classic logo that shows the Visual Effects Society as continuously projecting new ideas out into the world, said exec director Eric Roth.

The VES board of directors mandated that a new logo be graphically clean, possess a timeless quality, look professional and be a mark that would be instantly recognizable as the symbol of VES. This new logo will stand the test of time because it successfully responds to those mandates and will also be something all of our members can be proud of, added Roth.

New York City studio Campagna Design created the logo. Its high-profile clients include ICM Artists, Neiman Marcus and Warner Bros. Principal John Campagna was given the difficult task of creating a logo for an organization composed of more than 1,000 members, whose own work includes designing visual effects for film, television, commercials, Internet and games. It was a huge design challenge and I believe this design will serve the interests of VES for a long time to come, said Campagna.

Meanwhile, the 4th Annual VES Awards' nomination judging panels will meet and vote on Jan. 7. The nominations will be announced by Jan. 9 and all the details will be available on www.visualeffectssociety.com. The VES Awards will be held Feb. 15th at the Hollywood Palladium. Pixar founder John Lasseter will receive the 2005 Georges Melies Award for artistic excellence and lifetime achievement, and Pixar producer and former ILM senior exec Jim Morris will receive the Board of Directors Award.

Founded in 1997, the Visual Effects Society (www.visualeffectssociety.com) is a professional, honorary society, dedicated to advancing the arts, sciences and applications of visual effects and to improving the welfare of its members by providing professional enrichment and education, fostering community and promoting industry recognition. The VES is the entertainment industrys only organization representing the full breadth of visual effects practitioners, including artists, technologists, model makers, educators, studio leaders, supervisors, PR/marketing specialists and producers in all areas of entertainment from film, television and commercials to music videos and games. Comprised of a diverse group of about 1,350 global members, the VES strives to enrich and educate its own members and members of the entertainment community at large through a multitude of domestic and international events, screenings and programs.

Founded in 1993, Campagna Design is a New York City based design studio known for creating cutting-edge design in the areas of music, fashion and the arts as well as sophisticated approaches for the luxury goods and high-tech industries. Principal designer John Campagna is a member of Graphic Artists Guild. A portfolio is available at www.campagnadesign.com.

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