UTV Invests $5 Million in Animation

Indias UTV has invested in a brand new animation facility at its Andheri Studio with 225 workstations replete with blade render farms and 3ds Max software. The investment of close to $5 million will allow the more than 25,000-square-foot facility to complete High Definition (HD) work for its clients in North America and Europe.

The studio is working on 15 direct-to-video features as well as a 52-episode TV series and 20 short series.

The facility operates 24/7 with a built up capacity to execute more than 150 minutes of 3D animation a month.

"We believe we are executing the single largest workflow out of India, presently. Our excellence in 2D and now in 3D has been acknowledged by our growing repeat customer base from Disney and Fox to CinéGroupe and Saban," says Ronald Demello, coo UTV.

Ronnie Screwvala, ceo UTV, adds, "We were the pioneers in animation out of India. In the next 18 months, our focus is to emerge a clear leader out of South Asia not just for service outsourcing but origination of content. In the next 60 days we will announce two animation movies we are greenlighting primarily for Asian audiences but with appeal for a growing cross over audience too.

UTV Toons (www.utvtoons.com) is one of the largest animation companies in India and boasts a facility with more than 700 skilled artists. A wholly owned division of UTV Software Communications, UTV Toons enjoys the lineage and experience of producing work that meets the most stringent and challenging of quality norms. Matured over the last five years, UTV Toons is now among the regions top animation outsourcing destinations for both Flash and traditional animation. The company now has a proud repertoire of clients from Europe, North America and Asia.

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Rick DeMott
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