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Trollback rap on Rowecom Spot

TROLLBACK & CO., a newly formed visual effects and design studio, finisheda new spot for ROWECOM, a start-up internet service company. The commercialfeatures a fast-paced mix of books, maps and other layered images in conjunction withlive action footage by director Elena Colombo. The spot was produced for thecreative team at Boston-based McKay Communications. The spot started airing October18 on CNBC North America and Europe (including the United Kingdom).

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Rick DeMott
Animation World Network
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