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TokyoPop Expands to Wal-Mart

TokyoPop has announced that it will be the first manga publisher to have titles carried at mega-retailer Wal-Mart. The initial test will be in 100 stores across the U.S. As well department store Fred Meyer and discount chain ShopKo have agreed to sell TokyoPop titles in a select amount of their stores. This adds to the Nov. 2003 launch of special TokyoPop manga displays in Barnes & Noble and Sam Goody. This continues ceo/cco Staurt Levys goal of putting a TokyoPop manga in the home of every American.

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Rick DeMott
Animation World Network
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