A52 announced that Mark Tobin, formerly a producer for Santa Monica-based visual effects studio Method, has joined its team in the position of md/exec producer, effective immediately.
With Method since 2000, Tobin has produced visual effects for high-profile campaigns, including Euro MVBMS Blue Men for Intel and Wieden + Kennedy's ROSWELL RAYGUNS and STREAKER for Nike, and he lists Dante Ariola, Sam Bayer, Dayton/Faris and Gore Verbinski among the many elite directors he has worked with. A co-director and producer of W+K's 2002 AICP visual effects-honored Powerade WAVE spot, Tobin also has more than 10 years of experience in New York working as a documentary editor for networks, including PBS and HBO, and he also cut numerous reality TV shows as well as music videos for such notables as Pat Methany.
"It's great to come aboard a visual effects company that has such close ties to editorial," Tobin commented, referring to A52's close working relationship with and proximity to award-winning editorial company Rock Paper Scissors. "I like the feeling of reconnecting with my core roots in the business.
"With A52 already at the top of their field, and by forging their established relationships with the best agency creatives and directors with my own, the plan is to transport the company that much higher by bringing in the most creative work out there."
A52's work for Fox Sports earned 14 PROMAX & BDA Awards in 2003, including two Platinum Awards. The A52 team also earned a 2003 Clio Award for Television & Cinema Visual Effects for their work on Adidas SLUGS for Gorgeous Enterprises, director Frank Budgen, 180/TBWA and 180/Amsterdam.
Established in 1997 as a home for the very latest high-end photoreal visual effects technologies and some of the industry's most innovative and talented graphic design artists, the West Hollywood visual effects and design company A52 (www.A52.com) creates award-winning imagery for visually ambitious commercial and music video projects.
Bill Desowitz, former editor of VFXWorld, is currently the Crafts Editor of IndieWire.
