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Time Warner Deal Expands PBS Kids Sprout Reach

PBS Kids Sprout, the 24-hour preschool channel, has expanded its reach to 34 million homes in the U.S. with a new deal with Time Warner Cable, reports KIDSCREEN. Time Warner will now carry the channel as part of its digital cable offerings. It has carried it as a VOD service since 2005.

Time Warner, as the second largest cable provider in the U.S., reaches 13.4 million basic cable subscribers. PBS Kids Sprout is already offered on basic cable via Comcast, DirecTV, Cox, RCN, Insight, AT&T and Verizon.

Sprout content includes ANGELINA BALLERINA, BARNEY & FRIENDS and BOB THE BUILDER.

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Rick DeMott
Animation World Network
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