THQ Inc. announced that it has engaged United Talent Agency (UTA), a leading Hollywood talent and literary agency, to expand the brand of THQ's recently-released, top-selling DESTROY ALL HUMANS! videogame title. UTA aims to guide the property through its development into major motion picture and television projects, overseeing activities related to development, financing, production and distribution. This is the first time THQ has secured agency representation for one of its own original properties.
Turning the tables on the classic Human vs. Alien scenario, the game allows players to be the alien invader, unleashing a wave of destruction on the most feared enemy the galaxy mankind. Featuring non-stop action, UFO flying, alien mythology and set against a tongue in cheek look of 1950's Americana, players explore a variety of open world game environments as they infiltrate humanity and harvest human DNA in order to save their dying race.
"The era, characters and irreverent personality created in DESTROY ALL HUMANS! provide a fresh experience and story that is truly dynamic," said Peter Dille, svp, worldwide marketing, THQ. "We're looking forward to working hand-in-hand with UTA to bring this exciting and innovative entertainment property to a broader audience."
"THQ's impressive track record of innovating mass-appeal gaming content speaks for itself," said Brent Weinstein, agent, United Talent Agency. "We see great potential for crossing the DAH! property across all relevant entertainment platforms, and we anticipate high interest among the creative and marketing communities alike."
Developed by Pandemic Studios, DESTROY ALL HUMANS! is now available for the Sony PlayStation 2 and the Xbox for $49.99. For more information on the game, visit www.destroyallhumansgame.com.
United Talent Agency is one of the entertainment industry's largest and most influential talent and literary agencies. Based in Beverly Hills with a satellite office in San Francisco in the heart of the gaming and technology community, UTA represents many of world's most widely-known figures in the motion picture, television, publishing, videogaming and music fields, including the leading actors, directors, writers, producers and recording artists behind some of the most successful properties in entertainment. The agency is also globally recognized in the areas of branding, licensing, commercials, endorsements and the representation of production talent.
THQ Inc. is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located in the U.S., U.K., France, Germany, Spain, Korea and Australia. More information may be found at www.thq.com and www.thqwireless.com.
Rick DeMott
Animation World Network
Creator of Rick's Flicks Picks
