Superlux Designs Broadcast Package for Latin Grammy Awards
The Grammy show is preceded by a live nominations program, which airs several months ahead of the awards. Superlux met the challenge of creating a pair of complementary packages to serve the two distinctly different programs. They produced the nominations package first, taking care to reference the Grammy Awards package, without directly borrowing elements from it.
“Superlux is all about bringing strong ideas to life with seductive motion, utilizing design as the unifying force that determines aesthetic, technique, and logistics,” says Falls. “TNT-LA's level of collaboration always makes the job an enjoyable experience – and working with creatives of their caliber was key to creating a final product we’re all proud of.”
Guerrero has tapped CD Superlux’s talent for a number of award show packages, including The American Music Awards, The Miss Universe Pageant and The Victoria’s Secret Fashion Show.