Press Release from Multimedia Development Corporation

Multimedia Development Corporation (MDeC) – a high-powered 'one-stop agency' focused on ensuring the success of MSC Malaysia and the companies operating in it – has today announced the sale of Saladin, a 13x26’ kids’ action adventure series, to leading Turkish broadcaster ATV.

Inspired by the 12th Century statesman, Saladin is the ultimate hero – courageous in the face of danger, never willing to admit defeat and funny when he needs to be and warrior. The series looks at a fictional period in Saladin’s life as a young adventurer, an experience of which shaped the young leader into what he would become. Eighteen years old and ready to take on the world, Saladin leaves his home city of Damascus with his lifelong friend Tarik in search of adventure - this is where the series begins.

The series which is aimed at 10-15 year olds has everything you could want - heroes, villains, vendettas, drama, comedy, exotic locales, daring rescues and a dash of romance.

Kamil Othman, Vice President for the Creative Multimedia Department, MDeC said: “Malaysia is proud to be partnering with Al Jazeera Children's Channel in producing high quality content for worldwide markets. There is a huge demand internationally for children's action series as this sale demonstrates, and we look forward to developing further relationships in this exciting area.”

Erdi Zencirli, Head of Acquisitions for ATV and Minika, Kids Channel of ATV and Turkuvaz Media Group added: “We have been extremely pleased with our investment in Saladin.  This kind of project rarely comes along and we believe we will see the success of this investment with a big return from both a cultural and commercial perspective.”

Saladin is a co-production between MDeC and JCC Al Jazeera Children’s Channel.

About Multimedia Development Corporation (MDeC):
Your gateway to MSC Malaysia is the Multimedia Development Corporation (MDeC), a high-powered 'one-stop agency' focused on ensuring the success of MSC Malaysia and the companies operating in it.

MDeC is incorporated under the Companies Act of Malaysia, and owned and funded by the Government. At MDeC, we combine the entrepreneurial efficiency and effectiveness of a private company with the decision-making authority of a high-powered government agency.

Our role is to advise the Malaysian Government on legislation and policies, develop MSC Malaysia-specific practises, and set breakthrough standards for multimedia operations. We also promote MSC Malaysia locally and globally, as well as support companies, which are locating and located within MSC Malaysia.

We are dedicated to ensuring MSC Malaysia is the world's best environment to harness the full potential of ICT. MDeC is a champion, facilitator and partner. We champion the merits of MSC Malaysia, facilitate the entry of companies and partner with the Government and the private sector in realising both a vision and an opportunity.

MDeC ensures that companies interested in entering MSC Malaysia have what they need to succeed. We guarantee a 30-day turnaround for applications, and will coach companies through the application process. As a performance-oriented, client-focused agency, we also assist in expediting permit and license approvals, and introduce companies to potential local partners and financiers.

Companies wishing to participate in the Corridor need not look elsewhere. Application begins and ends here. MDeC stands ready to work with investors, foreign and local, big or small, to ensure that MSC Malaysia fulfils its promises. Visit our Success Stories section to see what existing MSC Malaysia companies have to say about us.

About AlJazeera Children’s Channel (JCC):

With the mission to encourage the love of learning and discovery, Al Jazeera Children’s Channel (JCC), a Pan-Arab edutainment channel, is dedicated to creating and providing quality programming that enlighten the child’s mind.