Ratings Highlights For Cartoon Network, Disney Channel, Nickelodeon
--Taking sail on the final Friday of third quarter 08, the debut of Disney Channel's THE SUITE LIFE ON DECK positioned as TV's No. 1 series telecast in Kids 6-11 (2.7 million/10.9 rating) and Tweens 9-14 (2.4 million/9.9 rating). Saturday's all new THE SUITE LIFE ON DECK episode was the No. 2 series telecast of 3Q08 in Kids 6-11 (2.4 million/9.9 rating) and Tweens 9-14 (2.1 million/8.6 rating).
--Disney Channel aired TV's Top 2 movies in target kid demos, and cable's most-watched in Total Viewers with the debuts of THE CHEETAH GIRLS: ONE WORLD (6.8 million Total Viewers, 3.1 million Kids 6-11 and 2.6 million Tweens 9-14) and HANNAH MONTANA/MILEY CYRUS: BEST OF BOTH WORLDS CONCERT (6.1 million Total Viewers, 2.3 million Kids 6-11 and 1.9 million Tweens 9-14).
--Playhouse Disney's MICKEY MOUSE CLUBHOUSE stood as 3Q08's No. 4 series on all television in target Kids 2-5 demo (585,000/3.6 rating).
Nickelodeon's 3Q 2008 performance marks its 54th consecutive quarter as basic cable's top total day network for kids and total viewers -- the longest run of its kind. Nick topped with kids 2-11, averaging a 3.5/1.2 million K2-11, and with total viewers, averaging 2.2 million P2+. For the quarter, Nickelodeon owned a dominant 43% of all K2-11 share of viewing among the three major kids nets in total day.
Across the entire Nickelodeon Kids and Family Group portfolio, the Group's television properties (Nickelodeon, NOGGIN, The N, Nicktoons Network, and Nick at Nite) reached an average of 25.4 million K2-11 each week in third quarter, more than any other kids' brand. Additionally, Nickelodeon's Kids and Family TV networks -- NOGGIN, The N, Nicktoons Network, and Nick at Nite -- all delivered double-digit year-over-year growth.
Nickelodeon's 3Q highlights include:
--Nick is number one with K2-11, earning a 3.5/1.2 million -- a +35% lead over the next closest kids' competitor.
--Nick is tops with total viewers, tallying 2.2 million P2+ this quarter, up +3% from last year. Nick was +38% ahead of the number-two total day network, The Disney Channel.
--Nick is number one with K6-11, averaging a 3.2/681,000 K6-11, +7% ahead of the number-two kids' net (The Disney Channel: 3.0/631,000) and +52% ahead of Cartoon Network (2.1/441,000).
--Nick is the number-one destination for preschoolers on commercial TV. Nick averaged 3.8/506,000 K2-5 this quarter in total day, +111% ahead of The Disney Channel (1.8/237,000, down -22%) and +124% ahead of Cartoon Network (1.7/227,000, up +13%).
--SPONGEBOB SQUAREPANTS is the number-one show with kids 2-11 for the quarter.