Commenting on the awards, Maria Costeira, Chief Executive Officer of XPAND 3D, noted: "Creativity and invention are the drivers of our industry and the bonds of our community here in Hollywood. We are pleased to work with the International 3D Society to showcase the best in 3D creativity just as we are honored to work with Hollywood's creative and production community to advance the unique storytelling power and immersive capabilities of 3D. As more 3D movies and games expand and evolve the business model for filmmaking, XPAND is committed to supporting talent and to pushing innovation to new dimensions!"

The recording of the show and telecast of the show in 3D is a part of a two-hour special to air on 3net. 3net, the first 24/7, fully programmed 3D entertainment network, is a joint venture between Sony Corporation, Discovery Communications, and IMAX Corporation. The Annual 3D Creative Arts Awards Show featured red carpet arrivals and the awards ceremony.

The 3D Society's awards were captured with 3D cameras and produced as a two-hour special to be aired on 3net in early 2011. The theme of tonight’s 3D Society program was “Your World in 3D.”

International 3D Society underwriters include Signature Sponsor Panasonic Corporation and Founding Sponsors Dolby Laboratories, DreamWorks Animation (DWA), IMAX, MasterImage 3D, Panasonic Hollywood Lab, PIXAR, Sony Corporation of America, The Walt Disney Studios, and XPAND. Member Sponsors are Autodesk, DirecTV, 3net, and Quantel. Platinum Sponsors Panasonic, Planar/Runco and Gold Sponsors of the 3D Creative Awards are Deluxe and MadM3dia Entertainment.

About the International 3D Society

The International 3D Society is a community of professionals dedicated to the advancement of the art and sciences of stereoscopic 3D technologies and content through education, hands-on demonstration, and celebration. For more information please visit: www.international3dsociety.com.