Established in 1987, Side Effects Software (www.sidefx.com) is a world leader in the development of advanced 3D animation and special effects software for use in film. Side Effects Software leads the field of procedural animation with its unique, award-winning, Houdini technology. Houdini is used by numerous digital content creation leaders, including C.O.R.E., Digital Domain, Disney Feature Animation, DNA Prods., Framestore-CFC, The Orphanage, Rhythm & Hues and Sony Pictures Imageworks, among others.