Nominees for the Animated Com Award -- in the fields of advertising, spatial communication and technology -- at the Stuttgart Festival of Animated Film (ITFS) are announced.
The world of animation is gearing up to celebrate the 20th edition of the Stuttgart Festival of Animated Film (ITFS, April 23-28, 2013). Every year at the ITFS the best applied animation in the fields of advertising, spatial communication and technology are awarded with the Animated Com Award.
This year the Mackevision Medien Design GmbH and the Animation Media Cluster Region Stuttgart sponsor the prizes. Moreover, the Daimler AG donates the special prize Mercedes-Benz Classic: Silver Arrows and the U.I. Lapp GmbH endows the special prize Lapp Connected Award.
The Animated Com Award’s trendsetting concept attracts more and more top-class productions in these fields every year. The jury has chosen ten high-class animated films out of 120 submissions for this year’s short list.
The selection shows the diversity of applied animation. The range includes spots for Red Bull showing Felix Baumgartner’s phenomenal jump into the stratosphere, the science fiction computer game Mass Effect 3 – Take Earth Back and the trailers for the Olympic Games in London, the European MTV Music Awards and the Pictoplasma Festival. It also includes new and innovative concepts in the field of spatial communication, such as the Swiss Pavillion at the World Exhibition 2012 in Yeousu in South Korea.
The exclusive gala for the awarding ceremony of the Animated Com Award will take place in the spectacular premises of the Mercedes-Benz Museum on Friday, April 26, 2013.
This year the Daimler AG, U.I. Lapp GmbH, Mackevision Medien Design GmbH, the Art Directors Club Deutschland (ADC), the Virtual Dimension Center, Silkroad, Ilg Außenwerbung GmbH, ZDF Werbefernsehen GmbH, jazzopen Stuttgart, netzwerk P Produktion GmbH and the Animation Media Cluster Region Stuttgart are the partners of the Animated Com Award.
The ANIMATED COM AWARD 2013 NOMINEES
BBC LONDON 2012 OLYMPIC GAMES: STADIUM UK Pete Candeland, Great Britain 2012, BBC; Y&R
METAMORPHOSIS Buck, USA 2012, Good Gooks / Oxfam New Zealand; String Theory
MTV EMA 2012 OPENER Mate Steinforth, Germany 2012, VIMN MTV World Design Studio
THE REAL BEARS Lucas Zanotto, USA 2012, The Real Bears
MASS EFFECT 3 – TAKE EARTH BACK Istvan Zorkoczy, Hungary 2012, Electronic Arts / Bioware
PICTOPLASMA FESTIVAL 2012 OPENER Mate Steinforth, Germany 2012, Pictoplasma
RED BULL STRATOS – MISSION TO THE EDGE OF SPACE Peter Clausen, Germany 2012, Red Bull Media House; Aixsponza GmbH
COCA COLA 125th YEAR ANNIVERSARY – FUTURE EXHIBITION Refik Anadol, Maurizio Braggiotti, Efe Mert Kaya; Turkey 2011, Coca Cola; Antilop
SWISS PAVILION EXPO YEOUSU: THE SOURCE - IT’S IN YOUR HANDS Marc Tamschick, Germany 2012, Booth Switzerland; Steiner Ssamen AG & Tamschick Media+Space
X Max Hattler, Germany/Great Britain 2012, KXFS + Vauxhall
Source: Stuttgart Festival of Animated Film
Jennifer Wolfe is Director of News & Content at Animation World Network.