The trailer for the upcoming animated series Star Wars Rebels premieres in a global, multiplatform debut on Star Wars Day, Sunday, May 4th -- the unofficial fan-driven holiday celebrating all things Star Wars.
The rebellion begins this Sunday. The trailer for the upcoming animated series Star Wars Rebels -- the first property to come from Disney’s acquisition of Lucasfilm -- will premiere in a global, multiplatform debut on Star Wars Day, Sunday, May 4th -- also known as "May the 4th Be With You," the unofficial fan-driven holiday celebrating Star Wars.
In the U.S., Disney XD will feature the Star Wars Rebels trailer during its premiere of LEGO's Star Wars: The New Yoda Chronicles at 7:00 p.m., ET/PT. Additionally, the trailer will air on Disney Channel, ABC, ABC Family, Fusion, ESPN, ESPN2 and ESPN3 at varying times throughout the day.
The trailer will also debut on Disney XD and Disney Channels in countries spanning across Europe, Middle East, Africa, Southeast Asia, Latin America and Australia -- reaching approximately 105 million households in over 50 countries, across six continents and over 20 time zones.
ABC's Good Morning America will air an exclusive 30-second sneak peek at the trailer on Friday, May 2nd.
Earlier this month at WonderCon in Anaheim, Disney unveiled new footage from the series featuring two new characters, Hera (voiced by Vanessa Marshall) and Chopper, in action. Watch it, below:
Star Wars Rebels takes place between Star Wars: Episode III -- Revenge of the Sith and Star Wars: Episode IV -- A New Hope, which spans about two decades. The animated series is set in “a dark time in the galaxy, as the evil Galactic Empire tightens its grip of power from world to world.” As the series begins, Imperial forces have occupied a remote planet, ruling with an iron fist and ruining the lives of its people. The clever and motley crew of the starship Ghost is amongst a select few who are brave enough to stand against the Empire. Together, this ragtag group will face threatening new villains, encounter colorful adversaries, embark on thrilling adventures and become heroes with the power to ignite a rebellion.
The series also includes Sabine (voiced by Tiya Sircar), a feisty Mandalorian weapons expert; Zeb, the intelligent muscle of the Ghost crew (Steve Blum); Ezra, a 14-year-old con artist (Taylor Gray); and Kannan, a survivor of the emperor's Jedi purge (Freddie Prinze Jr.).
Scheduled to premiere in the fall as a one-hour special telecast on Disney Channel, it will be followed by a series on Disney XD channels around the world.
Jennifer Wolfe is Director of News & Content at Animation World Network.