Madrid production house Filmax has formed a new animation arm entitled Filmax Animacion. The new arm will have three divisions: production services, production and distribution. Filmax plans to integrate its animation studio Bren Entertainment into this new venture. In October 2000, Filmax gained animation production-distribution house PPM Multimedia's Francisco "Paco" Rodriguez to head Bren. Rodriguez formed PPM Multimedia in 1990 and quickly transformed the small company into a major force in the Spanish market. He brought the PPM catalog -- which includes the stop-motion series KOKI, SNAILYMPICS and CAPELITO -- to Filmax for distribution. No word has been announced about what role he will play in Filmax Animacion.
Read "Paco" Rodriguez's Animation World Magazine article to learn more about the European animation community and its concerns.