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Sony's IPAX Education Program Teams With Animation Mentor

Sony Pictures Imageworks' and Sony Pictures Animation's IPAX education program announced today the launch of its new online mentor program, which will begin in the winter of 2009, and will leverage Animation Mentor's unique learning model and state-of-the-art online technology.

The three-month program will pair top students from 18 IPAX member schools from around the world with top Sony Pictures Imageworks and Sony Pictures Animation artists who will provide individual online mentoring, training, and guidance.

Animation Mentor's innovative mentor/apprentice teaching model and online learning platform will enable Sony mentors to work with students to help them develop their skills and grow their craft. Tools include live video conference Q&A sessions with mentors, video guest lectures with industry experts, and eCritiques where mentors can provide video commentary while drawing directly on the student's work to illustrate their concepts.

IPAX, Sony Pictures Imageworks' and Sony Pictures Animation's professional education development program was created in 2004 to connect faculty from leading academic institutions with industry professionals.

Bobby Beck, chief executive officer and cofounder of Animation Mentor said, "There is nothing more valuable than the guidance a professional can give a budding animator who is honing their craft. This partnership really validates the unique teaching model Animation Mentor embodies and the powerful technology we've created to support an incredible learning experience -- no matter where you are on the planet."

This is an opportunity for IPAX member schools to engage future visual effects and animation professionals with the mentor/apprenticeship learning model perfected by Animation Mentor's online teaching program. Top students from the 18 IPAX member schools will be selected through an application process where student work is reviewed by Sony artists and matched with an appropriate Sony artist/mentor. The program is designed specifically for advanced students who are working on a range of special projects including short films, animation or visual effects. Sony mentors will give students individual input and feedback to help guide their work and perfect their skills over the course of the program.

The program is limited to students from IPAX member schools. Their respective faculty will initially recommend candidates who will ultimately be selected based on the quality of their work. For more information about IPAX and member schools, visit http://www.sonypictures.com/imageworks/ipax/.

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