SimEx's Sixth Froot Loop Spot

SIMEX returns to Toucan Sam with new Kellogs' spot. In the 30-second "Nose Detector" commercial, SimEx artists created the 2D and 3D animation for an adventurous spot, where Toucan Sam follows his nose to Kellogs' delicious-smelling new cereal, Froot Loops with Cherry Berry Swirls. This spot is the sixth Froot Loop commercial for SimEx and paired them with long-time creative partner Peter Lohmeier of Chicago-based ad agency Leo Burnett. The animation director was Jean Perramon and Christina Cox produced.

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Rick DeMott
Animation World Network
Director of Content
Creator of Rick's Flicks Picks

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