Sesame Workshop Appoints Chwatsky to VP, Outreach Initiatives And Partnerships

Sesame Workshop, the non-profit educational organization behind Sesame Street, has promoted Lynn Chwatsky to Vice President of Outreach Initiatives and Partnerships.

Press Release from Sesame Workshop

(New York, NY, December 6, 2011) Sesame Workshop, the non-profit educational organization behind Sesame Street, has promoted Lynn Chwatsky to Vice President of Outreach Initiatives and Partnerships.  In addition to overseeing various Sesame Workshop outreach initiatives, Chwatsky will be responsible for developing and maintaining key relationships with strategic partners and organizations to increase the depth and breadth of initiatives across multiple media platforms. She will continue to oversee Sesame’s initiative to support to military families along with other outreach programs helping children reach their highest learning potential and fostering their emotional well-being. Chwatsky will continue to report to Dr. Jeanette Betancourt, Senior Vice President of Outreach and Educational Practices.

Chwatsky formerly served as Assistant Vice President of Educational Outreach after rising from Project Director, responsible for the development, launch and branding of new Workshop properties as well as the Marketing Manager for the Workshop’s Online Group.

“Lynn’s compassion and ability to create and direct highly visible and meaningful outreach initiatives that are integrated across communities, particularly within the scope of military families and children is unparalleled,” says Dr. Betancourt. “Her drive to build meaningful partnerships on behalf of underserved children and families is an essential force driving Sesame Workshop’s mission.”

Prior to joining the Workshop, Chwatsky worked as an Account Executive at Grey Advertising, managing multiple clients including Merck and Procter and Gamble. Chwatsky graduated from the University of Pennsylvania with a BA in Psychology. She currently resides in Manhattan with her husband and two children. Sesame Workshop is the nonprofit educational organization that revolutionized children’s television programming with the landmark Sesame Street. The Workshop produces local Sesame Street programs, seen in over 150 countries, and other acclaimed shows to help bridge the literacy gap including The Electric Company. Beyond television, the Workshop produces content for multiple media platforms on a wide range of issues including literacy, health and military deployment. Initiatives meet specific needs to help young children and families develop critical skills, acquire healthy habits and build emotional strength to prepare them for lifelong learning. Learn more at www.sesameworkshop.org.

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