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R!ot, Liberty Livewire Team Up In ITV Venture

R!OT and Liberty Livewire LLC's Interactive Services Group, both units of Liberty Media Group, have launched a joint venture aimed at developing interactive television applications. Under the plan, R!OT will link its broadcast post-production services with the Interactive Services Group's Web authoring, data management and e-commerce services. As part of the new venture, Liberty Livewire's Interactive Services Group has relocated its creative staff to the R!OT campus in Santa Monica. The two companies plan to launch the service by tapping into R!OT's existing client base in the advertising, motion picture and television industry.

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