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Red Giant Launches New VFX Community-Focused Website

Red Giant (www.redgiant.com) today announced it has unveiled a new web presence that brings together unparalleled libraries of training content, product information and the Red Giant communities and organizes them neatly under one umbrella site.

Press Release from Red Giant

Portland, OR (June 23, 2011) – Red Giant (www.redgiant.com) today announced it has unveiled a new web presence that brings together unparalleled libraries of training content, product information and the Red Giant communities and organizes them neatly under one umbrella site. Effective immediately, the company has been renamed Red Giant, reflecting the depth and breadth of products, services and content available to the VFX user community.

The new web presence also represents an enhanced emphasis on customer care with more Company representatives in place to make it easier than ever to get answers quickly and directly from Red Giant. Free online chat, phone and email are available to customers and web visitors alike.

With the launch of the site, Red Giant has streamlined its family of VFX products to make it easier for customers to find and purchase the applications that best fits their needs. Visitors can browse the catalog of over 50 products organized into 4 suites—Magic Bullet, Trapcode, Keying and Effects. Hundreds of presets are available in Guru Preset content packs for our popular Trapcode and Magic Bullet line of products. A la carte products are available separately from the suites, as they have been from the day Red Giant started in 2002.

“The launch of RedGiant.com represents an evolution in how we connect, and engage with our customers. We realize that our customers don’t just buy software from Red Giant, they engage with us, participate and even contribute to the development of new ideas and products,” said Andrew Little, co-founder of Red Giant. “We’ve invested significant time and resources to create an online presence that’s not only clean, elegant and easy to navigate, but also simplifies the entire experience.”

The New RedGiant.com; Depth of Product, Connected CommunitiesRed Giant TVRed Giant delivers one of the industry’s largest, single repositories of company-developed, and customer-generated video content, consisting of over 190 tutorials and more than 45 hours of free video content. Organized by content categories including RGTV Episodes, Getting Started Videos, and Product Quick Tips, the Red Giant TV library has been redesigned for faster searching and viewing, with new content appearing weekly. The RGTV site also offers mobile viewing on devices like the iPad.

Red Giant PeopleRed Giant People was designed to allow the hundreds of thousands of Red Giant customers to easily browse hundreds of free presets generated by the community and buy Guru Presets content from motion graphics industry experts. Red Giant People is connected on the home page and throughout the Guru Presets product pages. Red Giant People has over 24,000 users, with 14,000 unique visitors in the last 30 days alone.

Customer ConnectedRed Giant puts customers first, offering free support through chat, phone and email. If customers have a problem with any Red Giant product, they will be able to get help at no extra cost. In addition, Red Giant offers customers the “Red Pledge,” a 30-day money-back guarantee on all of its software tools. The Red Pledge is another representation of the Company’s commitment to customer satisfaction, and is umatched in the visual effects software industry for putting customer care first.

RedGiant.com now also integrates social networking sharing capabilities on every page, including the Red Room blog, making it easier for users to share content from the site via FaceBook, Twitter, and Red Giant’s video partner, Vimeo. This new social media enhancement makes it easier for all customers to keep up to date with all new developments on the site.

About Red GiantFounded in 2002, Red Giant (www.redgiant.com) creates visual effects software for motion design, photography and color correction that is used for everything from major motion pictures to worldwide television programming to web production. Red Giant offers the industry-leading Trapcode Suite for broadcast design; Magic Bullet Suite for color correction; Keying Suite created for After Effects users; and Effects Suite for visually stunning VFX. Our effects encompass over 60 products that run in After Effects, Final Cut Pro, Motion, Premiere Pro, Photoshop, Lightroom, Aperture, Avid, Vegas, Nuke, and Studio, and have enhanced dozens of feature films such as Angels & Demons and The Social Network, and added sparkle to networks like NBC Universal, ESPN, Disney, CNN, Comedy Central, MTV, and TNT. Join us on Facebook (RedGiantSoftware), follow us on Twitter (@RedGiantNews) and participate in our growing online community of digital media artists at www.redgiant.com.

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