NBC Universal Global Networks will launch Sci Fi into the Philippines on March 13, 2009. The move is part of NBCU Global Network's continued channels expansion in the Asia Pacific region and central to the company's growth objective, led by Roma Khanna, President, Global Networks & Digital Initiatives.
NBCU Global Networks has appointed Solar Entertainment Corporation to be its channel distributor as well as its advertising sales representative for Sci Fi in the Philippines.
Sci Fi joins both Hallmark Channel and KidsCo (a joint venture channel owned by NBC Universal, Corus Ent. and The Cookie Jar Group) in the Philippine market.
With this announcement, Sci Fi is now in eight countries in the Asia Pacific region, Universal Channel in 6 markets and Hallmark Channel is in 20 countries throughout the Asia Pacific region. Sci Fi ended 2008 as the number five cable network in the U.S. for 25-54s.