Entertainment Rights Appoints New Sales Executive For The Asian Market
Children's entertainment group Entertainment Rights has expanded its sales team and appointed Matthew Ashcroft as sales executive responsible for developing business in the key markets of Japan, Korea, Taiwan, China, India, Australia and New Zealand. Ashcroft's most recent position was sales executive for Fireworks International, the international distribution arm of Canadian based Fireworks Entertainment, where he was responsible for pay and free TV sales to Asia and Latin America. He also spent a number of years in the program sales division of ABC International, in both the London and Sydney offices. Entertainment Rights holds the licenses to various titles including CASPER, FELIX THE CAT, POSTMAN PAT and MR. BEAN.