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PBS KIDS Sprout Launches New 24x7 PreSchool Network

PBS KIDS Sprout launched a new 24/7 preschool network on digital cable and satellite with more than 16 million committed subscribers dedicated to offering little ones safe, fun, quality content as well as a new website to give viewers online access and activities.

The PBS KIDS Sprout lineup of shows includes: SESAME STREET, BOB THE BUILDER, BARNEY & FRIENDS, THOMAS & FRIENDS, ANGELINA BALLERINA, SAGWA: THE CHINESE SIAMESE CAT, CAILLOU, THE BERENSTAIN BEARS, JAY JAY THE JET PLANE, TELETUBBIES, DRAGON TALES, PINGU, NODDY and more.

The channel features thematic programming blocks scheduled to follow the day of a preschooler from breakfast through to bedtime. Morning programming on PBS KIDS Sprout features stimulating and upbeat shows designed to get little ones moving and active for the day ahead. Lunchtimes and afternoons shows offer common learning themes such as shapes, colors and feelings. The evening programming block includes soothing, relaxing shows to help children gently wind down after a busy day.

Hosts Kevin and Melanie, the first members of the PBS KIDS Sprout on-air family, appear in original segments between favorite shows creating a safe and nurturing environment. The hosts lead fun and engaging activities that encourage interactivity and learning. Kevin, the Birthday Host, shares viewer submitted birthday greetings and celebrations, while Bedtime Host, Melanie, plays games, does arts and crafts and tell stories.

Diana Kerekes, acting gm for PBS KIDS Sprout said, "Building on the remarkable success of our video-on-demand (VOD) service, were very excited to be launching our digital cable channel and website making Sprout truly a multi-platform destination for preschoolers and their caregivers. Kerekes added, Not only does Sprout offer programming that is trusted, were also able to provide such programs after 6:00 pm, when other preschool channels just arent available; thats why we say were PBS KIDS Sprout all preschool, all the time!

PBS KIDS Sprout offers a complete video-on-demand (VOD), service featuring 50 hours of VOD content every day, as well as Spanish-language programming, including episodes of BARNEY & FRIENDS, BOB THE BUILDER and ANGELINA BALLERINA, plus PLAZA SÉSAMO, the Spanish-language adaptation of SESAME STREET.

The PBS KIDS Sprout complementary website, www.sproutletsgrow.com, offers original games, programming schedule as well as user-friendliness in interacting with preschoolers most beloved characters.

PBS KIDS Sprout was created as a partnership between Comcast Corp., the countrys leading provider of cable, entertainment and communications products and services; PBS, the most trusted distributor of award-winning childrens programming; and HIT Ent. and Sesame Workshop, two of the leading providers of quality entertainment for young children.

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