Nickelodeon has announced the pickup of a third season of the live-action preschool music series YO GABBA GABBA!. The network will commence production on 13 new half-hour episodes produced by The Magic Store and W!LDBRAIN in August in Los Angeles, Calif. YO GABBA GABBA!, created by Christian Jacobs and Scott Schultz, is executive produced by Jon Berrett and Charles Rivkin.
YO GABBA GABBA! currently airs daily at 1:30 p.m., 4:30 p.m. and 10:30 p.m. (ET) on NOGGIN.
YO GABBA GABBA! premiered in the U.S. on Nickelodeon in August 2007 and currently ranks as one of the most popular series on television with broad appeal among preschoolers, parents, teens and adults. The series infuses retro-style and beat-driven music to teach simple life lessons through a vibrant world of characters who play and dance as soon as they hear the magic words, "Yo Gabba Gabba!" YO GABBA GABBA! stars DJ Lance Rock (Lance Robertson) and a cast of colorful characters including: Brobee, the little green one, Foofa, the pink flower bubble, Muno, the red Cyclops, Toodee, the blue cat-dragon and Plex, the yellow robot.
Popular names in movies, television, music and sports flock to guest star in the show, including: Jack Black, Rachel Dratch, Melora Hardin, Tony Hawk, Biz Markie, Jack McBrayer, Mark Mothersbaugh, The Roots, Andy Samberg, Amy Sedaris, The Shins, Amare Stoudemire, The Ting Tings, Jimmy Eat World and Elijah Wood, among others. YO GABBA GABBA! toys, apparel and other merchandise are sold in stores nationwide in the U.S. and have skyrocketed in popularity. The series also airs in several major international territories, including Australia, Canada, Israel, Latin America, New Zealand, South Africa and the U.K. A live YO GABBA GABBA! tour will kick off in Australia this May, 2009. Visit www.yogabbagabba.com.
The Magic Store was founded in 2005 and is headed by Christian Jacobs and Scott Schultz. Jacobs and Schultz are the 30-something dads, musicians and creators of YO GABBA GABBA!, which was initially produced independently in two half-hour episodes. After creating an online viral frenzy with the trailer, the show ultimately found a home on Nickelodeon.