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New Humongous GM and Senior VP

Humongous Entertainment, a division of Infogrames, Inc., has named Andy Hieke as general manager and senior vice president. Hieke will oversee all aspects of the company's operations, which include maintaining their current franchises, such as PUTT-PUTT, FREDDI FISH, PAJAMA SAM and SPY FOX as well as introducing new products onto new platforms and into new markets. Just prior to joining Humongous, Hieke served as the senior vice president of product development for Nintendo Software Technology Corporation. With twenty years of experience in the interactive entertainment industry, Hieke has handled product R&D to integrated global marketing and sales to new business development. "We are extremely pleased that Andy Hieke has joined us as we make Humongous Entertainment the leader in the children's software category," said Bruno Bonnell, chairman and CEO, Infogrames. "The combination of Humongous Entertainment's unique brand of entertainment and Andy's global mindset brings Infogrames one step closer to achieving a true mass market presence." Hieke said, "Humongous Entertainment took itself from relative obscurity to a leading market position in just a few years time. Once again, the company is poised to make a gigantic leap forward and I'm very excited to be part of the amazing team that's going to make it happen."

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Rick DeMott
Animation World Network
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