NCircle Ent. has entered a theatrical distribution agreement with Kidtoons, a division of The Bigger Picture, to feature award-winning animated children's series POCOYO in select movie theaters across the United States beginning in September 2008.
Kidtoons shows G-rated animated movies in theaters throughout the country every weekend. In addition to presenting matinee movies on Saturdays and Sundays, Kidtoons theaters also feature cartoon shorts, music videos and sing-a-longs prior to the feature presentation.
Participating theater chains include Abingdon Cinemall, Allen, Atlas, Emagine, Marquee, Neighborhood, AccessIT's Pavilion Theatre, National Amusements, Rave Motion Pictures, Republic Theatre Group, Showplace and UltraStar.
To support this program, NCircle is placing 800,000 inserts featuring POCOYO's debut at Kidtoons theaters in all NCircle DVD products. These inserts include one coupon for free admission to a Kidtoons showing. Kidtoons is also being promoted on the POCOYO Web site and POCOYO's newly launched MySpace page.
Co-produced by Zinkia and Granada International, POCOYO, which targets preschoolers, promotes learning through laughter. POCOYO, the title character, is a fun-loving, friendly little boy with a boundless curiosity, exploring each day's events with his friends. The engaging 3-D CG animated series, which encourages children to sing, dance, interact and have fun, is currently being broadcast worldwide to more than 100 territories.
Critically acclaimed, POCOYO has received a host of accolades including a British Academy of Film & Television Awards (BAFTA) for Best Pre-school Animation, the top TV award at the Annecy International Film Festival, Best TV Series at China's International Animation and Digital Arts Festival, the Pulcinella Award for Best Pre-school and Best European Program, and the Zapping award in Spain for Best Animation Series.
A full listing of participating Kidtoons theaters can be found at www.kidtoonfilms.com. For more information about NCircle or where to purchase POCOYO home entertainment, visit www.NCircleEntertainment.com.