Robert Nashak joins Sorrent Inc. as vp, production of the creator and publisher of mobile entertainment. Nashak brings an extensive background in the video game and online entertainment industries to his role, driving the creative development and production of all Sorrent's mobile entertainment titles, including DRIV3R, EVERGIRL and FOX SPORTS FOOTBALL '05.
"As the mobile entertainment industry matures, Robert's game design experience and vision will be critical in taking this platform to the next level," said Sorrent ceo Greg Ballard. "Based on his experience with leading IP and his ability to deliver some of the industry's most compelling game play, Robert will play a key role in bringing our new titles to market; expect to see great things from Sorrent."
Nashak was vp of product development at Acclaim, developer of hugely successful intellectual properties including ALL STAR BASEBALL, BURNOUT, TUROK and NBA JAM in North America, the Pacific Rim, and Europe. Nashak was also exec producer at Vivendi Universal Games, where he managed licensed entertainment properties, overseeing all aspects of the production development process in addition to managing licensor and developer relationships.
Nashak was also an adjunct professor at the University of Southern California School of Cinema and Television; Cendant Software and Disney Online, where he oversaw creative and technical elements of development.
In addition to Nashak's appointment, Sorrent announced three additional senior members to its team: Suzanne Caporicci, director of OEM partnerships; Lisa Chiang, director of quality assurance; and Samantha Williams, senior producer.
Founded in 2001,Sorrent's critically acclaimed mobile content features community, entertainment and games based on original and licensed properties. Sorrent has partnered with major consumer brands, including Atari, FOX Sports and Viacom to extend their leading brands to the mobile lifestyle. Sorrent, headquartered in San Mateo,California, has developed a proprietary technology infrastructure that delivers graphically rich applications to more than 100 Java and BREW-enabled handsets. The company's extensive distribution network includes international and US wireless carriers, such as Verizon Wireless, Sprint, AT&T Wireless, Cingular, Nextel, T-Mobile and Boost Mobile. Founded in 2001, Sorrent has attracted top-tier venture capital firms including NEA, Sienna Ventures and Globespan Capital Partners. For more information, visit www.sorrent.com.