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Moving Pixels Draft For Coors Light And NASCAR

Santa Monica-based design and vfx boutique Moving Pixels was brought in early to anchor a collaborative effort between director Nick Piper of Backyard and Draftfcb for this geared up spot from Coors Light, the official sponsor of NASCAR. See the spot at or


Client: Coors LightSpot Title: MOUNTAIN RACEAir Date: April 2008

Agency: DraftfcbCD(s): Julio Desir, Bill LindseyCopywriter: Steve BakerArt Director: Jeff HuserAgency Producer: Jim Phox

Prod Company: BackyardDirector: Nick PiperDP: Chris KachikasEP: Eriks Krumins

Post/Effects: Moving PixelsCD/Supervisor: Tony SmollerLead Flame/Supervisor: Andy McKennaFlame Artists: Rafael Barrios, William HiggensLead 3D: Mike WyndSenior 3D: Giancarlo LariParticles: Kenneth Ibrahim, Ralph Sevazlian3D Artists: David Lombardi, Steve Browning, Kevin CarrEP: Sam SwisherProducer: Claire Cottrell

Editorial: CuttersEditor: Nadav KurtzEP: Betty Jo Moore

Telecine: CO3Colorist: Dave Hussey

Sound Design: HumSound Designer: Dan Hart

Shoot Location: Rocky Mountains near Leadville, Colorado, USA