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Ludia Finds Waldo

Interactive entertainment company Ludia will create video games based on publishing phenomenon and ultimate world traveler, WHERE'S WALDO?.

Through the exclusive multi-year deal with rights-holder Entertainment Rights, the pop culture icon will leap from the pages of his best-selling books to engaging new games for consoles, PC/Mac, iPhone and iPod touch -- for the first time. The first in the game series, WHERE'S WALDO?: THE FANTASTIC JOURNEY is slated to launch across several major platforms later this year.

WHERE'S WALDO? video games will feature all of the treasured scenes and characters from the classic books, brought to life in a unique hidden-object adventure that is intrinsic to the brand. Now, families can join the search with up to four players in several different themed environments, competitive or cooperative game modes, as well as jaw-dropping power-ups and rich rewards systems.

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