Goodspot Design and Goodspot Editorial has appointed Lisa Cleff to the position of vice president of sales and marketing for both divisions. Cleff joins newly appointed executive producer Mandy Martin, with whom she enjoyed a successful working relationship during their time together at design studio Attik/San Francisco. Prior to joining Goodspot, Cleff served as director of sales and marketing for R!OT Design in Manhattan. Her entree into the world of broadcast design came during her three years as U.S. director of business development at Attik. While there she spearheaded the bi-coastal and multi-national company's acquisition of scores of new accounts including Fox Sports, Microsoft, Sony PlayStation, DirecTV and Medtronic Ave., ranking her atop the company's all time sales list. In her new role at Goodspot, Cleff will oversee all aspects of business development and studio marketing for Goodspot Design and Goodspot Editorial, targeting the feature film, television branding, ad agency and corporate marketing industries. "My experience representing design companies has made me realize that all clients want truly exceptional personal service as well as stellar creative, editorial and direction," she said. "Goodspot fits the bill perfectly, so I'm very excited to introduce our company and our capabilities to the world at large." Established in 1997, Goodspot is a creative boutique specializing in branding and design for the marketing of feature films, TV networks, commercials and other innovative companies.
