Have A Jedi For Breakfast

Posted In | News Categories: Licensing | Geographic Region: All | Site Categories: Licensing
The summer blockbuster licensing frenzy has begun! Food manufacturing giant General Mills is launching special-edition products based on STAR WARS: EPISODE II "ATTACK OF THE CLONES," including limited edition STAR WARS: EPISODE II cereal. The sweetened corn puff cereal features seven different marshmallow shapes representing STAR WARS characters and objects including a Clone Trooper, red and blue lightsabers, Yoda, R2-D2, the starship Slave I and the Jedi Starfighter. The cereal will be available in two different collector's edition holographic packages that incorporate characters and imagery from STAR WARS: EPISODE II. The back panels of each package features a special STAR WARS game, which can be combined for an expanded version that spans the STAR WARS saga. General Mills will also offer collectable STAR WARS: EPISODE II-themed pens and temporary tattoos in specially marked cereal boxes.






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