Lionsgate has released THE LAST UNICORN: 25TH ANNIVERSARY EDITION -- a widescreen digitally remastered DVD version of the animated feature, including additional features and material -- with special Conlan Press distribution on behalf of author and screenwriter Peter S. Beagle.
THE LAST UNICORN has been a worldwide success in its theatrical film, cable, VHS and DVD versions. But to date, author and screenwriter Beagle has never been paid anything from the millions of dollars the film has earned.
Now, by special arrangement with Lionsgate Ent., more than half the purchase price of the 25th Anniversary Edition DVD will go directly to support Beagle and his projects by buying through Conlan Press. Although THE LAST UNICORN: 25TH ANNIVERSARY EDITION will be available from all major DVD retailers, only purchases made through Conlan Press (www.conlanpress.com) will benefit Beagle.
THE LAST UNICORN features an all-star cast of voice talent, and songs performed by the band America. Starring Christopher Lee, Mia Farrow and Academy Award-nominees Alan Arkin, Angela Lansbury and Jeff Bridges, the movie tells the tale of a unicorn who sets out on a quest to find her lost brothers and sisters. The film's character design and animation were done by the Japanese artists who went on to become the core of Hayao Miyazaki's Studio Ghibli (MY NEIGHBOR TOTORO, SPIRITED AWAY).
Lionsgate is supporting this 25th anniversary DVD release with an online advertising and promotional campaign targeting the film's fantasy and animation fan base, as well as a print and online advertising campaign targeting moms, kids and entertainment enthusiasts.
Conlan Press offers two different versions: the standard release for $14.98, and an autographed version, signed in three places by Beagle for $24.98.
The DVD special features include:* "The Tail of The Last Unicorn" featurette, including an interview with author Peter S. Beagle* "Escape the Red Bull" set-top game* "Schmendrick's Magical Gallery"* Original Theatrical Trailer
Rick DeMott
Animation World Network
Creator of Rick's Flicks Picks
