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Largo Winch Strip Goes Mobile

DUPUIS, publisher of the cartoon strips LARGO WINCH, and Overloaded | Fun Everywhere have signed a deal for the development and exploitation of the cartoon strip and TV character on mobile phones. The first mobile game will be available for download to mobile phones before February 2005 and available at operators and mobile portals around the world.

Bringing LARGO WINCH to mobile phones is an opportunity for fans across the world to enjoy the character and adventures not only in their cartoon strips and on TV but also on the move said Isabelle Denis, international licensing manager, DUPUIS.

Ashu Mathura, managing director Overloaded, We feel very comfortable that we can develop a series mobile action/adventure games around LARGO WINCH that comes very close to the cartoon and TV experience. Our previous experiences with transferring traditional TV, cartoon or PC brands on mobile games give us the opportunity to target upcoming cell-phone models with accelerated graphics and entertainment experience. Overloaded has the distribution channels and world wide marketing strength to make the LARGO WINCH brand also successful on mobile phones.

Launched in 1990, LARGO WINCH is a well-known international cartoon strip (www.largowinch.com). DUPUIS has developed 13 LARGO WINCH titles and is continuously publishing new albums.

DUPUIS, established in 1898 and based in Charleroi, Belgium, is Europes biggest and most prolific comic book publisher, especially known for the SMURFS, LUCKY LUKE, SPIROU/ROBBEDOES and many more. Dupuis major businesses are publishing, licensing & merchandising, TV productions (animation and live-action), TV-distribution, marketing and promotional campaigning, direct marketing, multimedia and Web production.

Overloaded, an Endemol Group company, is a leading developer and publisher of videogames for mobile phones. Overloaded develops mobile videogames in JAVA, Symbian, BREW and I-mode technologies. Overloaded is headquartered in Amsterdam, The Netherlands. For more information, visit www.overloaded.com.

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