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JimJam Launches Across Central Europe

Preschool TV channel JimJam is launching its first feed across Central Europe, adding a further 1.4 million subscribers. Adding to the existing channel reach on Sky Italia children's package, the channel is set to exceed six million television households by early 2008.

The new launches mark the ambitious roll-out plans of owners Chellomedia, the European content division of Liberty Global, Inc. and HIT Ent. Together, HIT and Chellomedia's subsidiary, Chello Zone, will continue to launch and distribute the channel internationally throughout 2008.

The roll out in Central Europe follows JimJam's launch and successful performance on the Sky Italia platform in Italy. The recent launches see the channel add a further four new territories where it is fully versioned in the local language. JimJam will now be carried on UPC Broadband, Europe's largest cable network, in Poland, Hungary, Slovakia and the Czech Republic. The channel has been dubbed into English, Polish, Hungarian and Czech with a Romanian channel due to launch in January 2008.

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