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It's Around The World For Horrid Henry

Independent producer Novel Entertainment closed an international sales and distribution deal with Little Bird Rights to distribute the popular HORRID HENRY TV animation series around the world (excluding the United Kingdom), the companies announced today.

Commissioned by CITV in the U.K., the 52 x 11 minute 2D series will be available to buyers at MIPTV 2008.

HORRID HENRY is produced by Lucinda Whiteley and Mike Watts at Novel Entertainment, and is now seen as an iconic CITV property and the most successful series for IVT on terrestrial and satellite channels.

Henry and his comic escapades are proving to be a worldwide success, with other recent deals with Disney Channel in France, ZDF Germany, RTE Eire, RUV Iceland, SVT Sweden, NRK Norway and YLE Finland.

Deals are also currently being negotiated for South Africa, Turkey and Portugal.

HORRID HENRY stars a headstrong boy constantly raging against the tyranny of adults, his irritating brother Peter Perfect and infuriating girls like Moody Margaret next door.

Based on the books written by Francesca Simon and illustrated by Tony Ross (published by Orion Children's Books), HORRID HENRY is a worldwide publishing phenomenon.

With sales fast approaching 11 million books in the U.K. alone, Henry is available in 27 countries worldwide and has been translated into 22 languages, where he has assumed many different national identities including Pablo Diablo in Spain and Rico Le Peste in Italy.