Gifted Youth and Therapy Studios team up with NASCAR driver Jeff Gordon to redefine the test-drive in an elaborate reality-style prank for an online video and :30 TV spot called "Test Drive” for Pepsi MAX.

Blacklist director Pistachios launches HeyHeyButton, a new creation which allows users to create sound effect buttons that can be sent, shared or embedded in blogs.

“Annoying Orange” is back for a second season premiering May 16 on Cartoon Network.

Amazon Studios releases 14 new pilots online, including pilot episodes for seven animated series, with audience reaction to help determine what gets ordered to series.

Psyop’s “Dishonored,” takes gold at the 2013 Game Marketing Awards in the Best Long Format Featuring Promotional Content category.

VIZ Media announces the spring lineup for Neon Alley which includes the premiere of brand new series “Accel World,” “Fate/Zero,” “Bleach,” and “Zetman.”

British digital motion graphics company SquareZero updates its holographic representations of Bjorn, Agnetha, Benny and Frida for the ABBA museum, set to open in Stockholm in May.

FMX 2013 to include talks on “Iron Man 3,” “Oblivion,” “Despicable Me 2” and “Assassin's Creed 3” in addition to the “Virtual Production” and “Virtual Humans Forum” track highlights.

Comedy website CollegeHumor releases a new episode of its original animated series, “The Adventures of Kim Jong Un.”

Disney releases a new "Toy Box" trailer for “Disney Infinity,” coming to the Wii, Wii U, Xbox 360, PlayStation 3, Nintendo 3DS, PS Vita, and PC on August 18.

Online entertainment network Machinima launches “Happy Hour Tales,” a fan-fiction series on Machinima's Happy Hour Channel where Machinima engages the community to submit story ideas.

Assorted Nuts and Frima Studio team up to create “Tiny Yeti,” an animated series and interactive game.

Disney Junior expands its offerings of the "Disney Junior Appisodes" app for iPad, iPhone and iPod Touch.

Netflix and Hasbro expand their multi-year programming deal making “Littlest Pet Shop” and “Kaijudo: Rise of the Duel Masters” available to Netflix members in the U.S.

Fandango names Sandro Corsaro Vice President of Content and Creative.

Cuts are expected across divisions following a company-wide review of operations.

Massive online shooter opens the world of “Defiance” ahead of the Syfy network TV show premiere on April 15.

DHX Media signs major SVOD deal with Kidoodle.TV for their popular shows such as “Inspector Gadget,” “Rastamouse,” and “Strawberry Shortcake.”

Psyop creates a new pre-roll for TED Talks, which conceptualizes and brings to life the animation of the TED logo.

The Vancouver Animation School announces a free webinar with MPC animator Blaine Toderian going behind-the-scenes of the Academy Award-winning film, “Life of Pi,” on Saturday, April 13.