Brad Greenspan has acquired online video-sharing site Revver.com in a stock deal, making it part of LiveUniverse, which reaches 40 million unique visitors each month, VARIETY reports.
Revver's videos were ad supported and paid content creators depending on their view count. Revver will now be merged with LiveVideo.com's social network, video and interactive offerings.
They will continue to exist as separate branded properties, but will combine ad sales and customer service personnel.
Revver has millions of visitors each month with 40 million monthly video streams. LiveVideo claims 200,000 users each day.