Activision Prepares To Return To Castle Wolfenstein
Activision, Inc. has teamed with mens lifestyle magazine MAXIM and Hollywood Records on a million dollar, multi-media promotional campaign to support the launch of id Software's PC game RETURN TO CASTLE WOLFENSTEIN. In this sequel to WOLFENSTEIN 3D, one of the original first-person shooter games, players infiltrate the Third Reich to battle horrific super-soldiers, zombies and mutants forged in the unearthly experiments of Heinrich Himmler. One component of the launch campaign includes the bundling of more than 1 million promotional interactive CD-ROMs with the December issue of MAXIM. The cross-promotional, interactive CD features the "Behind Enemy Lines: The Making of Return to Castle Wolfenstein" featurette, Girls of Castle Wolfenstein screensaver, music and video tracks from Hollywood recording artists and much more. In addition to the CD-ROM, MAXIM will promote a sweepstakes to win an Alienware Area-51 computer gaming system and other prizes.