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Interface Media Group animates PSA

Washington, D.C.-based Interface Media Group did the 3D animation for"Warning Label." Developed through Washington, D.C.-based Ogilvy PublicRelations Worldwide for the Centers for Disease Control in Atlanta,Georgia, the spots use two 3D characters, Carson and Noma, to help stressthe need for protection from ultra-violet sunrays to avoid skin cancer.Carol Hilliard was art director and 3D animator. Live-action footage wasproduced by Washington, D.C.-based ThinkFilm. Joe Becker directed andStephanie Antosca Boright produced for ThinkFilm.